BeMicron

Its revolutionary aseptic packaging system, designed to fully protect sensitive environments from human contamination, testifies to its excellence in research and development. Contamination control solutions then evolved from reusable suits with integrated goggles or respiratory equipment to expertise in managing on-site laundry units and RFID-based IT solutions for cleanroom operations.

I had the opportunity to collaborate with BeMicron to design a complete visual identity and a graphic universe that reflect technological expertise and innovation in a global approach. The visual identity is based on a refined color palette: fresh blue tones combined with touches of gray and an emphasis on white help to convey a feeling of cleanliness. The layout and the typographical choice, modern and geometric, punctuate the supports by providing clarity and legibility. Numerous technical diagrams, photographs, explanatory visuals, minimalist icons illustrate and punctuate the content and reinforce the idea of the technicality of the solutions proposed by BeMicron while making it accessible and intuitive.The identity is flexible, capable of adapting to both printed media and digital tools, while maintaining overall coherence. It anchors BeMicron's reputation as a player in clean room innovation, while creating an immediate connection with their partners and customers around the world.