Unforget

Born out of a passion for the decorative arts of the 20th century, the Unforget gallery presents a unique selection of objects, lighting, designer furniture and jewelry, particularly highlighting Murano glass creations by Giampaolo Seguso, Ettore Sottsass, Ettore Sottsass, Fulvio Bianconi, as well as pieces signed by French designers such as Line Voutrin, Jacques Adnet or even Belgian ones (such as Ado Chale).

In this context, I designed the visual identity and logo of the gallery, with the aim of reflecting its ambition and expertise, while placing a particular emphasis on attention to detail. Graphic design, which is at the same time minimal, precise and subtly fun through its typographical choices, its layout and its colors, supports the objects without crushing them, making the Unforget gallery singular and identifiable by highlighting curatorial work.

The visual identity is distinguished by a flexibility that allows rooms with varied aesthetics to coexist harmoniously: from highly decorative objects to minimalist creations, even inspired by brutalism. Each visual element has been designed to accompany the discovery of the objects offered and the artists represented while strengthening Unforget's brand image.

This qualitative and unifying approach facilitated the expansion of the gallery, in particular by opening up perspectives on the American market, supported by growing recognition on established online platforms.